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WELCOME TO TYA HONG KONG

We DESIGN solutions.
Create unique USER EXPERIENCE across new marketing.
With 20+ years experience here in Hong Kong and roots in Tokyo, Singapore. TYA is a holistic, UX-driven creative design agency. Strategic Creative is our innovation methodology.

OUR METHODOLOGY

The fundamental aim for our solutions is to deliver content that is highly relevant and valuable to the target audience, which leads our clients to success……
Designing or planing is not only about being creative. For TYA, taking all the four elements including what’s the idea (Creativity), towards whom (Target), for what purpose (Customer Attitude Change) and……
Every company or organisation has its problems. However, the real problem is that although all the members have realised the trouble of “big elephant occupying the room”……

TYA BLOG

燃え上がる新聞を無表情で読む女性。フェイクニュースや情報の不確実性を象徴するイメージ

マーケの種138:URLとIRL⑤

― 情報の信頼性を支える「リアル」の役割 ― URLを通じて、私たちは日々膨大な情報にアクセスできます。世界には**20億以上のウェブサイト(2023年時点)**が存在し、誰もが自由に発信できる時代。検索すれば一瞬で答えが返ってくる便利さは、まさにデジタル社会の恩恵です。

The feet of runners wearing sneakers starting to run all at once, symbolizing real-world events like the Nike Run Club

[Marketing Seed 137: URL and IRL (4)]

— A Brand Strategy Fusing Digital and Real — While digital initiatives continue to evolve, companies are once again recognizing the importance of real-world experiences.

香港の市場で吊るして販売されている、シュガースポットが出た熟したバナナ

【香港図鑑136:バナナ】🍌

なぜ香港の果物屋さんはバナナを吊るすのか? 香港の街角や市場を歩いていると、必ずといっていいほど目に入るのが、吊るされたバナナ。カゴや棚に無造作に並べられているのではなく、ヒモや棒にまとめてぶら下げられている姿は、この街ならではの風景です。

LOCATION & CONTACT

Location

21/F., Lee Garden Three,
1 Sunning Road, Causeway Bay,
Hong Kong

Contact

info@tya.com.hk
T:+852 2810 7023
F:+852 2810 6099