TYA is an award-winning and one of the leading creative agencies in Hong Kong, since 1998.
7 Steps of Project Journey
The fundamental aim for our solutions is to deliver content that is highly relevant and valuable to the target audience, which leads our clients to success. From building a firmer mutual understanding towards the marketing objective to the strategy planning, executing and evaluating, we make sure they are all done flawlessly step by step.
Strategic Creative (Four Modules)
Designing or planing is not only about being creative. For TYA, taking all the four elements including what’s the idea (Creativity), towards whom (Target), for what purpose (Customer Attitude Change) and where should the communications occur(Touchpoints) into consideration is the most important in making marketing strategy. That’s what we call “Strategic Creative”. We provide a consistent planning with the synergy created by the collaboration of these four elements.
Existing problem = the use of elephant as metaphor
Every company or organisation has its problems. However, the real problem is that although all the members have realised the trouble of “big elephant occupying the room”, they are very likely to pretend not to notice it. We suggest to make a list about where constrains the problem solving and then set up a plan based on the discussion of solutions.
We believe that the knowledge and experience cultivated in this unique and complicated market will be of great use to design solutions for our clients.
Now that all-encompassing digitisation and value diversification are happening simultaneously worldwide, to be able to frequently provide unique experience to people, we have to maintain upgrading ourselves and continue to design more innovative solutions for companies and users.
It’s the era of change and design. It’s also the time for Asia! I am looking forward to having discussion with you for your problem solving.
What do you usually do while waiting for traffic lights […]
究竟為何流行？ 在TYA之前的blog中也有提到「Micro-Influencer」已成為2019年Marke […]
一則木村拓哉和竇靖童合拍的Levi’s新廣告「FREE TO MOVE」讓一度淡出大眾視線的牛仔品牌Levi‘ […]
Founded in 1998
+852 2810 7023
Founded in 1982
+81 3 3248 5371
Founded in 1995
+65 6324 6071
Ho Chi Minh
Founded in 2010
+84 8 7303 7037
Get in touch
TYA (HK) Limited
Suite 1801, 18/F, Chinachem Leighton Plaza,
29 Leighton Road, Causeway Bay, Hong Kong
T:+852 2810 7023
F:+852 2810 6099