To deeply understand customers, it is crucial not to rely merely on surface-level data or fleeting trends. Instead, one must make a continuous effort to grasp customer behavior and thought processes from multiple perspectives. Understanding why customers choose and use a product or service, as well as identifying their challenges and expectations, requires a combination of diverse approaches. Continue reading “Seeds of Marketing 1: Understanding Customers is the Top Priority”
Seeds of Marketing 1: Understanding Customers is the Top Priority
